Foresight Factory – Technology partner
A cutting-edge trends platform
Spicerack are the proud technology partner of global consumer trends agency Foresight Factory. The relationship has gone from strength to strength throughout 9 years of working together.
We work closely with Foresight Factory’s board and product team to ensure their cutting-edge customer platform stays ahead of the curve.
Best-in-class solution design
Foresight Factory’s clients depend upon top-end UX and design, which enable them to access content and data intuitively. Spicerack designed the platform from the ground up, conducting user research and UX workshops to ensure a great target market fit and best-in-class user experience.
Working with Foresight Factory, we continuously develop new features for the platform, improving stickiness and customer satisfaction.
Innovation lead platform development
We have built out a robust and scalable platform that can handle large volumes of content and data.
Using Elasticsearch and custom personalisation algorithms, we created a fast and accurate search experience with content recommendations aligned with subscribers’ profiles.
We've incorporated AI and machine learning into the data ingestion pipelines to auto-classify content and feed the personalisation algorithm. The maturity of the Large Language Models has enabled us to build smarter search capabilities, and we are working on an agent-based assistant to enable users to interrogate and analyse data across the platform using natural language.
External APIs allow clients to interrogate and consume data and content from the platform within their portals. Single Sign-On integration gives seamless access to enterprise domains.
Behind the scenes, a bespoke content management system has been developed to support the Foresight Factory team in their daily content creation.
Salesforce integration facilitates two-way syncing of customer information and usage data, enabling the sales and marketing team to carry out a sophisticated CRM programme.
The Spicerack team are excellent to work with – they are innovative, collaborative and give time to understanding our customer.
Product Development Director, Foresight Factory
Let's talk
Call us on +44 (0)117 325 4403 to learn how we partner with clients to achieve great things.